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Spring is here and it's getting pretty close to summer in Michigan. The trees are in full bloom, the flowers are preparing for their brilliant display of color and I am so excited to begin enjoying my gardens, pond and serene landscape after the extremely long hard winter. Those who live in the middle and southern states don't experience the complete loss of vegetation during the winter like we do in the north. Trees and flowers may go dormant but it sure isn't like it is up North and at least you still have some green to look at during the winter. Then there is Paradise, the places you can go to like Hawaii, Mexico, the Caribbean and other tropical destinations. There everything grows all year long. The tropical foliage grows to be enormous and plants that we grow indoors in Michigan are found in abundance in outdoor landscaping and our 4 foot plants are 10 trees! Wow, what a difference climate can make!
As I was pondering the effects of nature on different climates I couldn't help but think about direct sellers and their businesses. Many direct sellers allow their business to completely die off at various times of the year. They develop cyclical patterns of stopping and starting their business and their business often dies off completely so they must start all over again. Their booking schedule is non-existent, their team has died and it's not a pretty picture. Their business is much like the winter season in the Northern states, totally dormant and anxiously awaiting the arrival of Spring. Unfortunately some of them will be much like the plants that just couldn't survive the long hard winter and their business will die completely.
Now you have the second group of direct sellers who are mostly consistent but tend to have slowdowns rather than complete stops in their business. They may have a week or two with inactivity but it's usually easier to get going again because they have not had a complete stop. They are much more like the Southern states whose plants are dormant but in Spring can easily bounce back and don't have to wait for the ground to thaw before they begin to pop up again. They will have times their business isn't consistent but they are survivors and don't give up.
The third group of direct sellers understand the importance of having systems and creating consistency in all areas of their business. They do not stop holding parties because it's time to recruit and they don't stop recruiting and building a team because their personal business is booming. They are Superstars! They are the tropical paradise where everything is in bloom all the time! Just like the plants have the right amount of rain, sunshine and the perfect temperature these direct sellers have the perfect conditions for having a successful business. They have a great attitude and a desire to share their products, host program and business opportunity with others. Nothing prevents them from relentlessly pursuing their goals.
We often don't have a choice in the selection of the climate in which we live but we can choose the climate we create for our business. If "you are in it to win it" you need to choose a tropical climate that is constantly thriving. Here are a few tips on creating the "perfect climate" for direct selling success.
- Have Goals. I know it's been said over and over again but those who are aimlessly working their business with no specific goals will most likely be gone within a year or so! WHAT do you want? WHY do you want it? WHAT are you willing to do to get it? Once you reach a goal SET A NEW ONE! Many people fail because of their failure to stay one step ahead of the game. It's important to reach your goal and then have a new one in place ready to stretch you to the limit again!!! My "Blueprint for Success and Prosperity" is perfect for those who want a simple start to finish system for accomplishing what you want in life.
- Work your business as if your life depended on it! OMG, I can't believe the little distractions that direct sellers allow to get in the way. The dog is sick…really, your whole business has to be put on hold. Do "INCOME PRODUCING" activities every day. Phone calls, interviews, parties, customer service calls, customer emails, team coaching calls, training new recruits. These are income producing activities. Get them done! Which leads me to the next tip…
- Schedule Everything. Those who are the most productive are the ones who create a schedule and stick to it! Schedule personal time for exercise and motivation. Schedule family time (I mean quality family time not just sitting in front of the TV.) Schedule party nights, coaching calls, follow-up calls, interview time, training time and of course monthly meetings if you are a leader.
- Build a BIG Team. If you want big bucks in direct selling you need to be smart and build a team immediately. Then you need to work with everyone you bring into the business and encourage as many as possible to move into leadership. The more leaders you develop the larger your team will grow and the added bonus is you can make a positive impact on so many people's lives!
- Keep Learning. If you want to be successful you need to learn from people who are successful. As one of my mentors is fond of saying, "Don't take advice from people driving broken down Pintos." Learn from the Pros who have walked in your shoes. Watch and emulate the top people in your company. Chances are if you do what they are doing you'll soon begin to earn what they are earning!
- Don't Stop Doing What Works. Many direct sellers work hard to get to a certain title or to earn a company trip and then once it happens they slack off, back off and pretty much quit working the system that got them there! It is necessary to have a system for your parties that helps you identify business prospects, get 3 new bookings and lots of sales. You need a system for identifying business prospects, interviewing them, signing them, training and mentoring them and moving them into leadership. You need to work systems and the systems will work for you. The BEST leadership system out there is "Blueprint for Mastering Direct Selling Leadership"
Signing with a direct selling company is easy. Having a thriving, prosperous business can be easy too as long as you stay focused and don't let obstacles get in your way! Remember…EVERYONE HAS A CHOICE, I hope you CHOOSE SUCCESS!

